F. by Fatimah Asad

Premium Vitamin C Skincare - Face wash, Sunscreen & Radiance Night Cream. Shop online in Pakistan.

✦ Soft Launch — Introductory Prices Live Now
✦ Free Delivery in Lahore
✦ Free Shipping on Orders Above Rs. 3,000
✦ Cash on Delivery Nationwide
✦ Night Cream Launching August 2026
✦ Soft Launch — Introductory Prices Live Now
✦ Free Delivery in Lahore
✦ Free Shipping on Orders Above Rs. 3,000
✦ Cash on Delivery Nationwide
✦ Night Cream Launching August 2026
Soft Launch — Introductory Prices
Your skin's
daily ritual
starts here.
Rooted in nature · Crafted with care
Paraben-Free · Vegan · Cruelty-Free
100% Natural
No harmful chemicals
Expertly Formulated
Crafted with precision
Cruelty Free
Vegan · Paraben-free
Cash on Delivery
Nationwide shipping
The Collection
F. Signature Skincare
Face Washes
4 Products
Bestseller
Intro Price
F.
Vitamin C
Face Wash
Brightening
Vitamin C Face Wash
Brightens, cleanses & fades dark spots. Enriched with Ascorbic Acid for a radiant, even-toned complexion.
Your morning glow-up — tap to read full ingredients & order.
Nourishing
Intro Price
F.
Rice
Face Wash
Softening
Rice Face Wash
Softens & hydrates with fermented rice water. A gentle ritual inspired by East Asian beauty secrets.
Ancient East Asian secret in a bottle — tap for full details & order.
Clarifying
Intro Price
F.
Acne Control
Face Wash
Acne Control
Acne Control Face Wash
Targets breakouts with Salicylic Acid & Tea Tree. Unclogs pores while Centella Asiatica calms & soothes.
Serious about clear skin — tap to see the full formula & order.
Even Tone
Intro Price
F.
Whitening
Face Wash
Brightening
Whitening Face Wash
Alpha Arbutin & Kojic Acid fade hyperpigmentation. Daily use reveals a visibly brighter, even complexion.
Fade dark spots over time — tap to read the full story & order.
Sunscreen & Scrubs
2 Products
SPF 50+
Intro Price
F.
Brightening
Sunscreen SPF 50+
Sun Protection
Sunscreen SPF 50+
Zero white cast. Broad-spectrum UVA/UVB shield with a luminous, non-greasy finish for all skin tones.
Daily UV protection with zero white cast — tap for full details & to order.
Exfoliating
Intro Price
F.
Rice Scrub
Exfoliating
Rice Scrub
Fine rice powder buffs away dull skin cells. A gentle dual-action exfoliating wash that reveals softer, smoother texture.
Use 2–3x weekly for visibly smoother skin — tap to read more & order.
Build Your Own Bundle & Save
Choose any 3 products · Save up to Rs. 150 · No code needed
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✦ Coming Soon — Pre-Order Now
Radiance Night Cream
is on its way.
Intensive overnight repair formulated for autumn & winter skin. Launching August 2026 at Rs. 1,800 / 50g. Pre-order to be first in line.
Pre-Order Now →
Aug
2026 — Launch
We Accept
Cash on Delivery EasyPaisa JazzCash Bank Transfer
Simple Process
How to place your order
01
Choose Products
Pick any product or build a custom bundle for extra savings.
02
Tap Order Now
Opens WhatsApp with your order pre-filled. Ready in seconds.
03
We Confirm
We reply within 1 hour to confirm your order, address and timeline.
04
Receive & Glow
Pay on delivery. Packed beautifully in our signature eco-wrap.
Glowing Reviews
What our customers say
★★★★★
“The face wash completely transformed my skin. My dark spots faded within 2 weeks.”
Sana R. — Lahore — Verified
★★★★★
“No white cast at all and my skin actually glows after the sunscreen. Best purchase this year.”
Maham K. — Karachi — Verified
★★★★★
“Packaging felt like a luxury brand. Skin is softer from week one. Will never switch.”
Amna T. — Islamabad — Verified
💬 Order on WhatsApp
✎ WhatsApp Order